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Digital Health Tools Are Finding Business Models – IQVIA’s 2021 Read on the Health of Digital Health

Health Populi

Evidence supporting the use of digital health tools if growing, tracked in Digital Health Trends 2021: Innovation, Evidence, Regulation, and Adoption from IQVIA Institute for Human Data Science. Once upon a time in 2015, exercise and fitness comprised nearly one-half of the digital health categories.

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Managing the Risks of Fast-Growing Digital Health

Health Populi

Investments in the digital health sector have fast-grown in the past decade, reaching $14bn in 2020 based on Rock Health’s latest read on the market. Beazley conducted a survey among 376 digital health and wellness practitioners and divined four key themes from the research on risk, growth, insurance, and understanding.

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Consumers’ Embrace of Digital Health Tech Stalls, and Privacy Concerns Prevail – Accenture’s 2020 Research

Health Populi

Millions of dollars and developers’ time have been invested in conceiving and making digital health tools. Some, but not necessarily a majority, of consumers see benefits in using digital health — primary for wellness and prevention, and to get a better understanding of personal health.

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A New Health Literacy Pillar: Personal Data Stewardship

Health Populi

Alissa Knight , an expert on hacking and cybersecurity, conducted this research by first downloading 30 mHealth apps in collaboration with the companies, to do penetration testing of their apps and APIs. mHealth companies should implement a “zero-trust” approach to securing apps and APIs.

mHealth 296
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Health Privacy and Our Ambivalent Tech-Embrace – Lessons for Digital Health Innovators

Health Populi

At the same time, 2 in 3 people were also concerned aobut the privacy of their health information on apps. And there’s the ambivalence of “concerned embrace” of digital health. The most popular ways people currently track their health is for exercise, sleep, weight, diet and food, and blood pressure.

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The Digital Health Consumer According to Rock Health

Health Populi

Looking for health information online is just part of being a normal, mainstream health consumer, according to the third Rock Health Digital Health Consumer Adoption Survey published this week. adults were online health information hunters. By 2017, 8 in 10 U.S. adults; the poll was fielded in 2017.

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The Growth of Emerging Consumer Electronics Categories Adds to Digital Health Platforms

Health Populi

In my own vision of the retail home health/care ecosystem, these five categories can blur and combinations can serve the consumer’s health at home and on-the-move (for truly mobile health, not just “mHealth” via phone apps).