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Or an expanded definition of a “digital therapeutic” with the car as a delivery channel or vessel for care and information source. Health Populi’s Hot Points: Abbott’s CEO Ford joins two other industry executives keynoting #CES2022: Mary Barra of General Motors and Mike Sievert of T-Mobile.
Thank you, IQVIA team, for another rich and insightful annual report on digital health, bringing pragmatism and focus to a health care segment in need of greater clarity and definition.
Start with a definition of CDoH: “the systems, practices, and pathways through which commercial actors drive health and equity,” The introduction to the series provides context for the series: “Commercial actors can contribute positively to health and society, and many do, providing essential products and services.
The call-to-action Rx for this is to get to know a patient’s values in terms of the life-flows and personal goals, as well as their “value” for health care — the ability and willingness to pay, their personal definition of affordability, and how that plays into their potential or actual self-rationing behavior due to cost.
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