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Digital Health Tools Are Finding Business Models – IQVIA’s 2021 Read on the Health of Digital Health

Health Populi

Evidence supporting the use of digital health tools if growing, tracked in Digital Health Trends 2021: Innovation, Evidence, Regulation, and Adoption from IQVIA Institute for Human Data Science. Once upon a time in 2015, exercise and fitness comprised nearly one-half of the digital health categories.

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Does DTC Digital Health have a future?

Lloyd Price

Exec Summary: Digital health direct-to-consumer (DTC) refers to healthcare products and services delivered directly to consumers online, bypassing traditional intermediaries like doctors or hospitals. Overall, the future of DTC in digital health is promising, but it requires adaptation and addressing current limitations.

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Health Privacy and Our Ambivalent Tech-Embrace – Lessons for Digital Health Innovators

Health Populi

At the same time, 2 in 3 people were also concerned aobut the privacy of their health information on apps. And there’s the ambivalence of “concerned embrace” of digital health. The most popular ways people currently track their health is for exercise, sleep, weight, diet and food, and blood pressure.

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Only 1 in 4 People Over 50 Use a Mobile Health App – And They Tend to Be Healthier and Wealthier

Health Populi

use at least one mobile health app, and 56% of older people have never used one. Among seven mhealth tools, the most commonly-used is to track exercise. One in 3 older people who use a mobile health app do so for exercise, followed by nutrition (currently adopted by 22% of older folks), weight loss (for 20%), and sleep (17%).

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The Growth of Emerging Consumer Electronics Categories Adds to Digital Health Platforms

Health Populi

In my own vision of the retail home health/care ecosystem, these five categories can blur and combinations can serve the consumer’s health at home and on-the-move (for truly mobile health, not just “mHealth” via phone apps).

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Why CES 2022 Will Be Keynoted by a Health Care Executive

Health Populi

This news is a signal that health care and the larger tech-enabled ecosystem that supports health and well-being is embedded in peoples’ everyday lives. Beyond tracking activity/steps, exercise and weight via digital means, more patients began to track blood pressure with connected cuffs and wrist-worn devices.

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Why Elevance Health is “Prescribing” Phones for Members

Health Populi

You’ve heard of food-as-medicine and exercise-as-medicine. Now we see the emergence of telecomms-as-medicine — or more specifically, a driver of health, access, and empowerment. This month, a paper on the digital determinants of health was published in PLOS Digital Health.